Showing posts with label ROSPA. Show all posts
Showing posts with label ROSPA. Show all posts

Monday, 1 November 2010

Think Bike? Bikers; Think!!

 

The Think Bike safety campaign currently on our TV screens is a hard-hitting and effective one. It reminds me that, when I drive, a ton and a half of mixed metals surrounds me; an exoskeleton to protect me in the event of something bad. A biker has no such armour. He is a meat envelope astride a powerful beast, far more vulnerable when shit goes pear. And yet, irrespective of the millions of quid being poured into looking after bikers, every time I see one taking the piss it makes me far less inclined to care.